There were three commanding thoughts when the name was conceived:

“The future depends on what you do in the present”
We can think about the future, we can hope for the future but it is only when we do something and do something now that we can even hope to make a difference.

“Choice – it is always your next move”
We can choose to be interested or we can choose to make a move and be committed – whether we make a move or not is your choice – we are lucky enough to be able to have that choice.

“Success is a Choice”
What more can you say - not only is it your choice to make a move but it is up to you to decide to make a success of it. Decide to successful and you will be!

So as “The future depends on what you do in the present” and as “Success is a choice” and as “Choice, is always your next move” , how long do these three decisions take ? They are made in a heartbeat. That is literally how long it takes to make the positive choice to make a move to do something now to make a success. So come and help us – make that decision in a heartbeat to do something to help others today. Have faith and listen to your heart – if it says “yes, I want to make those decisions”, then have faith in yourself and go with it – go with your heart and make the decision in a heartbeat.

That’s what we are about and that’s how we got started – in a heartbeat.

Having decided to make a success of doing something in the present to affect the future, the next question was “what are we going to do?" Well, first of all, we wanted anyone who comes into contact with us to know that each and every – and we mean every – penny that goes into
 in a heartbeat will go directly to charity. The chairman’s commitment to this charity is that however big it gets, he will fund all the running costs in full.


The next step was to decide where we could help the most. We decided to set up three main focus areas for in a heartbeat and these are:

  • Helping Hand

    This fund was set up for times when we hear about situations where we cannot just sit back and do nothing. In a heartbeat has a separate fund purely to support one off cases where we cannot simply sit back.

  • Goody Box

    Goody Boxes are just that – a box full of goodies! We can easily forget how fortunate we are and how much we have around us. The Goody Box is a way of giving something back to the local community – to those whose need is greater than ours.

News & Events

Medieval Knight Out
Lords, ladies, Serfs, Peasants and Villains, eat, drink and be merry at a Medieval themed party at Knowle Village Hall at 7.30pm-12.00am on Saturday 4th July. Come and defend your ladies' honour at the joust, then take her by the hand and dance to the live band 'The Barnstormers'. One free drink will be served to those who attend in medieval costume! Tickets £12.50 for admittance, food, jousting & band. Admittance by ticket only which are limited in number and can only be bought from the offices of IMAS, 1 Fore Street, Budleigh Salterton, Devon or call us on 01395 446802 or 01395 444044 or on 07527 232720. Sorry, no parking available at the venue. 100% of all money raised will go to Goody Box as part of the In a Heartbeat charity.